Guide to Trust & Citation Flow
As a part of our digital service offering, we give clients access to a tailored data and analytics platform. This includes metrics for Trust Flow and ...
Blog
Emma Crofts
How we’re coping with the coronavirus crisis
It’s difficult to know what to say at the minute, isn’t it? As an agency we’ve spent a good part of the last month crafting coronavirus comms for our ...
The Marketing Pod
Ask a Marketer series: Inspired Energy’s Danielle Wrench
At The Marketing Pod, we work with in-house marketers across a wide range of industries, and we’re always intrigued by how their roles are so similar ...
How to stay connected with your customers (from afar)
For B2B marketers, ‘face to face’ time has always been invaluable. At the Pod we love nothing more than big hugs before meetings with our lovely ...
Getting to grips with social media for B2B
Gone are the days of asking whether a B2B business should have a social media presence. Today, every B2B business worth their salt will be active on ...
OBM: B2B’s newest kid on the block?
As a B2B marketing specialist, I believe I’m at liberty to share a little secret about marketers: we’ll do almost anything to keep things ‘fresh’. We ...
Stick or Twist: which marketing trends are here to stay in 2020
Marketing is all about keeping your finger on the pulse, but it’s also crucial to distinguish the trends worth following from short-lived fads. While ...
Pod tidings we bring!
We wanted to take this chance to wish you a very Merry Christmas. 2019 has taken Pod on quite a journey. In our mission to give clients the very best ...
Building brilliant briefs: our comprehensive guide
Every great piece of marketing content starts with a careful brief. This is true whether you’re creating a 30 second video, a 1000 word piece of ...
Jodie Williams
What can B2B copywriters learn from novelists?
At The Marketing Pod, we’re a team of book lovers, so the Cheltenham Literature Festival is a key event in all of our diaries. As a copywriter, I get ...
Why B2B marketers are just like astronauts (kind of)
July 20th 2019 was the 50th anniversary of the Apollo moon landing. Cue much excitement at Pod HQ, with the whole team set to full space-geek mode; ...
It's our 6th Birthday!
It's our 6th birthday and we're celebrating in true Pod style with lots of cake and a very cheesy party playlist. It's been fun reflecting on our ...
Jenny Hughes
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