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The Pod guide to writing the perfect press release

The Pod guide to writing the perfect press release

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The press release is a staple of media relations. Every marketing and PR professional will have written, edited or circulated one - possibly thousands - during their career.

This guide is for anyone who's new to the discipline of writing press releases, and for those who want to know how they could make more of a splash. It will help you understand how PR practitioners guide the story while sticking to the rules, and maximise on this important PR tool.

View it here.

The Marketing Pod

The Marketing Pod team includes senior specialists in all branches of B2B marketing and PR. We’ve been in your shoes, and can offer all the services you need to help you reach your marketing goals – from strategy to digital, from content and creative to PR.