Developing a B2B brand that stands out from the crowd - Be the peacock
We work with a lot of B2B brands here at the Pod and for many of us, that B2B world is where we cut our marketing ‘teeth’. With so much marketing ...
Blog
David Stokes
Being bold for change: Celebrating women's achievements on International Women's Day
It’s almost a shame we need a day to recognise women in general but hey, I’ll take it – it’s a perfect opportunity to give some recognition to just a ...
Jodie Williams
Give it to them straight: Pod's Emma on why marketing is better in plain English
We’d all like to be innovators. Of course we would. True innovation is a rare and precious thing. What is unfortunately neither rare or precious is ...
Emma Crofts
Refresh your marketing strategy in 2017
The start of a new year is a great time to take stock of the last twelve months and to look ahead to the future; while we often do this in our ...
Jenny Hughes
The Marketing Pod scoops two national Drum Network awards
The Marketing Pod has been flying the flag for Midlands based agencies after winning two Highly Commended awards at this year’s National Drum Network ...
The Marketing Pod celebrates hat trick of national award accolades
The Marketing Pod is celebrating after being announced as finalists in three categories of a prestigious national marketing awards ceremony. The ...
The Marketing Pod
Defining your 'You'
We all know that having a strong, consistent brand is vital to achieving cut-through in a competitive marketplace. Here's some sound advice on ...
Hat-trick for The Pod at the 2016 CIPR Awards?
Last week we were over the moon to find out that we have been shortlisted for four, (yes four!) Chartered Institute of Public Relations (CIPR) PRide ...
Content that activates the sales funnel
The hype around content marketing isn’t something that’s going away any time soon. However the content itself is something which is evolving – and ...
Why events should be a part of your integrated marketing plan
Efficiency vs. efficacy It’s stating the obvious to say that the way we communicate in business has changed dramatically over the past two decades. ...
Three essential tips for attention grabbing awards entries
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Pick and mix isn’t just for kids… and other things we learned at B2B Marketing Expo
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