Blog | The Marketing Pod (8)

19 January 2023

With 1 billion active users last year spending an average of 89 minutes a day on the app, TikTok is a clear choice for B2C marketers to ...

10 January 2023

As a copywriter, there are some content essentials I need to make sure are present in every piece: a captivating ...

4 January 2023

Paid advertising is one of the most powerful tools to use in digital marketing campaigns. But which platform should ...

15 December 2022

Google Analytics is a powerful tool, but do you know how to get the most value out of it? A lot can be done on the ...

14 December 2022

Social value and sustainability with substance drive business at Solihull’s The Marketing Pod The ...

8 December 2022

Thanks to its snappy format and the opportunity it provides to find and engage with a wider audience through ...

2 December 2022

With the news agenda moving more quickly than ever and the rise of social media creating intense competition for ...

21 November 2022

When you want to optimise your business’ website and boost organic search traffic, getting a strong content strategy in place is a vital part of ...

14 October 2022

Green marketing has become an increasingly critical tactic for marketers, as concerns about halting climate change ...

14 October 2022

The Marketing Pod has won Gold in the biggest category at the Chartered Institute of Public Relations (CIPR) ...

22 September 2022

We’ve seen not just one, but two Google algorithm updates in the space of two weeks. So, what do you need to know ...

1 June 2022

Since The Marketing Pod launched in 2013, it’s seen so many exciting changes – like growing from a team of two ...