Why better B2B marketing starts with better data
Let’s be honest about it, most B2B marketers are drowning in data. Open almost any marketing platform and you’ll be hit with dashboards, charts, ...
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Amber Bettley
From features to forward motion: what HubSpot’s Spring Spotlight 2026 really means for B2B
HubSpot’s Spring Spotlight 2026 announcement earlier this month isn’t just another product release. It’s a sign. Yes, there are 90+ updates across ...
Adam Leach
A new era of B2B marketing: Human-led, AI-enabled, commercially smart
About six months ago, I sat down with some of our Podsters in Pod HQ to plot out the next half-a-year or so of content for our website. Of course, no ...
William Tomaney
HubSpot acquires Frame AI: What does it mean for B2B marketers?
Frame AI is the latest acquisition causing a commotion in the world of HubSpot. But what is Frame AI? How is it set to enhance HubSpot’s ...
The Marketing Pod
How will AI revolutionise B2B marketing in 2025? Our digital experts’ predictions
Raise your hand if you haven’t tried an AI-based content generation tool at least once in the last year. AI played an increasingly crucial role in ...
Monia Dal Checco
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