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The Pod guide to writing for digital ads

Written by Emma Crofts Emma Crofts

A lot more work goes into writing the humble Google ad than you might expect. If you’re fairly new to writing digital search or display ads, want to know how to pack more info into tiny word limits, or need to make more of an impact with your LinkedIn and Twitter ads, our new guide will lead the way to digital ad excellence.

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Emma Crofts

Emma Crofts

Our Senior Content Lead Emma has a way with words that makes B2B more beautiful. On a mission to jettison jargon, she’s always thoughtful and thorough in her approach to content creation. Whether it’s a social media post or a lengthy report, you can be sure she'll give it her all.

   

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