“We couldn’t be more excited about our innovative new technology, which we think will be a game changer for sustainability in the gas distribution industry. When we needed to get the word out, The Marketing Pod was able to provide fresh ideas that really achieved the results we wanted.”
Utonomy
Promoting the technology behind a low emissions gas network
Utonomy’s technology helps gas network operators to remotely and automatically control gas pressure, optimising pressure in the network and reducing leakages.
The brief
Utonomy has created an innovative smart pressure management system, which enables gas distribution networks (GDNs) to continuously monitor and control network pressure, remotely. The company believes its solution could be an environmental game changer in reducing gas leakage and allowing injection of carbon-neutral gases into the network. It turned to The Marketing Pod to help get the word out.
Our approach
To help raise the profile of its game-changing technology, we developed a results-driven marketing strategy that highlighted the capabilities of Utonomy’s solutions. This included:
- PR
- Content
- Social media
- Foundation messaging
- Investor collateral
The results
Our work has supported Utonomy in developing its sales, business and fundraising activity across the UK, through providing 4 thought leadership articles, with a reach of 70,000.4 articles with a reach of 70,000