Blog | The Marketing Pod

The Marketing Pod wins PR Consultancy of the Year at CIPR PRide Awards!

Written by The Marketing Pod | 14 October 2022 12:10:39 Z
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The Marketing Pod has won Gold in the biggest category at the Chartered Institute of Public Relations (CIPR) Midlands PRide Awards, for PR Consultancy of the Year.

The CIPR PRide Awards are the leading regional PR industry awards, recognising the outstanding work that PR professionals deliver across the UK. The PR Consultancy of the Year award recognises The Marketing Pod’s excellent achievements, continued growth, and the impressive results it’s delivered for the brands it collaborates with.

Commenting on our winning entry, the judges said: “We were thoroughly impressed by the clarity of TMP's positioning, as well as how it has driven growth by expanding its skillset through talent. The agency has delivered an enviable talent retention rate (90% plus) and a doubling of turnover.”

Our award-winning entry covered a wide range of criteria, demonstrating the strength and depth of our PR capabilities. This included an overview of our business and growth plan, analysis of our performance against budget, a summary of our recent achievements, and a list of our awesome clients, as well as outlining some of our latest campaigns.

We’re incredibly proud to have worked on many successful PR initiatives, one of which is npower Business Solutions’ Road to Net Zero campaign. This was designed to fill a knowledge gap around net zero, by providing accessible, actionable information to businesses who had become increasingly concerned about the issue.

Jodie Williams, co-founder of The Marketing Pod said: “We’re so delighted and proud to have won Gold at this year’s CIPR Midlands PRide Awards, and in such a major category as PR Consultancy of the Year. This reflects all of the hard work we’ve carried out recently, and the amazing efforts of the team,especially our PR centre of excellence. We’re passionate about the power and potential of PR, having provided media relations support to a number of brands during this time. Our team thrives on generating coverage opportunities across all channels for our clients, ensuring businesses are front of mind for key decision-makers and the audiences that matter. The value of strategic and targeted PR cannot be underestimated, and it means the world to have our efforts recognised by the CIPR.” 

The Marketing Pod is a multi-award-winning, full-service B2B marketing agency. With five centres of excellence - strategy, digital, creative, content and PR - every member of our team is a specialist in their field. Founded in 2013 by Jenny Hughes and Jodie Williams, the team has grown to over 30 employees, working with some of the UK’s leading B2B businesses and an ever-growing international client base too, with recent new customers based in the US and across Europe.